Who We Are
Our approach and philosophy to our work.
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Theatrica, LLC is a consulting firm specializing in performance and assembly venue spaces including theaters, concert halls, churches, and other assembly spaces and implementing the latest of technologies into those venues. The success of our projects is based upon not only the practical experience of the staff, but also our dedication to finding the best solution to suit the needs of the client. We are people who are accomplished in the consultation industry, but also people who have extensive experience as users of performance and assembly venues. As a result, we fully understand the users and their needs — truly becoming a resourceful and educated interface between the end user and the project team.
Our understanding of the integration of highly specialized systems into a venue and how those systems interact with those of other disciplines allow us to be very effective in coordination with other members of a project team during all phases of the project. Theatrica's mission is to develop technologically advanced spaces and discover new industry innovations. Theatrica is dedicated to discovering new methods of achieving very successful venues. It is our hope that our progressive attitude in project participation will continue to evolve the performance and assembly venues into the most effective and versatile spaces technology can provide. |
About our Principal Consultant. |
Principal Consultant, K. Alan Lewis, originally founded Theatrica as Encore Design Group in 2000. Alan has been involved in the performing arts for nearly three decades participating in theater, auditorium, symphony hall, and other types of performing arts projects. Alan began his career in the performing arts as a sound and lighting designer for a prominent, world-renowned concert hall in the Los Angeles area and started his consulting career in 1993.
Having been involved in such a wide variety of performing events as both user and director, Alan uses his vast knowledge of the technical requirements of a venue to support all types of applications. His work is based not only on his experience, but also the goals and expectations of the venue's staff and users. Aside from Theatrica, Alan serves as a technical director and designer for for various arts organizations for performances in the Dallas Arts District's Meyerson Symphony Center, Winspear Opera Hall, Majestic Theater, and Wylie Theater. Alan has also been a contributing writer to trade magazines such as Technology for Worship and Theatre Directions. |
We love new projects!
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Contact us to see how we can be of help on your current, imminent, or future project.
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